Hashtag Heroes
In the hours after the May 20, 2013 EF-5 tornado, leaders from five Moore churches began coordinating a cleanup effort and took to social media to invite volunteers using the hashtag #ServeMoore. Within a week, nearly 10,000 people answered the call. This week on LoyalTV, find out how a simple hashtag grew into a movement, helping people across central Oklahoma as Serve More.
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